West End Corridor · Rhombus POS Live
Good morning, Deja.
Here's your business today.
Sales, lease health, and corridor activity — all in one place. Your store sits at the heart of the West End's BeltLine-adjacent resurgence.
$6,214 ↑
Revenue today
187
Transactions
$33.23
Avg ticket
6 mo ⚠
Lease expiry
Urgent: BeltLine speculation pressure — your lease expires in 6 months
The Mall West End $450M redevelopment (announced Oct 2024) is accelerating commercial rent increases along the Lee St and Ralph David Abernathy corridors. Three nearby tenants have already received non-renewal notices. Your renewal option window closes in 90 days. A Convoi lease advisor can review your terms at no cost and help you negotiate anti-displacement protections before speculative offers arrive.
Schedule urgent lease review →
Revenue · Last 7 Days
Weekly performance
↑ 18% vs last week · BeltLine trail foot traffic spike
This Month
$74,890
↑ 22% vs last month
Month-end projection
~$91,000
Based on current daily avg
Lease Health
Deja's Natural Hair Studio
Ralph David Abernathy Blvd · West End
Monthly rent$2,400
Lease term3 yr · 2023–2026
Renewal option90-day notice window
Rent escalation5% annual (above CPI)
Assignment rightsRestricted
ADA complianceVerified
Landlord entityExternal LLC
Spec. pressure flagActive · BeltLine zone
StatusUrgent action needed
Top Services Today
By revenue
Loc retwist (full)
$2,100
Braids (box)
$1,540
Natural products (retail)
$890
Customer Origin · Today
Who's coming in
Walk / BeltLine
42%
Drive
35%
M
18%
AUC / Student
5%
BeltLine trail foot traffic ↑ 31% since Westside Trail completion
Corridor Risk Watch
Nearby business activity
Closures (last 90 days)
3
Rent-spike flags active
7
Non-renewal notices sent
2
New openings (90 days)
5
BeltLine speculation pattern: same landlord entity flagged across 4 corridor properties
Recent Activity
Program updates
Lease expiry alert triggered — 6-month window. Renewal notice must be sent within 90 days to preserve option.
Today · 8:32 AM · Auto-detected
Speculative landlord flag: your property owner entity matched in corridor risk database — 3 other properties under same LLC
Yesterday · Convoi Analytics
POS connected — Rhombus live sync active. Revenue and transaction data flowing.
Aug 15 · 3:12 PM
Lease scan completed — rent escalation clause flagged at 5% annual (above Atlanta metro CPI of 3.2%). Recommend negotiation at renewal.
Aug 10 · Staff confirmed
Monthly corridor survey submitted — 5 responses from neighboring businesses.
Aug 1 · Self-reported
Your lease is at risk. Let's act before the window closes.
Convoi advisors specialize in BeltLine-adjacent corridor lease negotiations. No cost to enrolled merchants.
Convoi Cooperative · Atlanta · Business Owner View · West End Corridor · Mock Dashboard